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Insights

TV Ads Drive Mobile-App Re-engagement

TV Ads Drive Mobile-App Re-engagement

Read our white paper to see how Gametime, the leading mobile ticketing marketplace for last-minute sports & entertainment tickets, used TV ads to drive existing app users to re-engage with their app.

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What User Permission in iOS Really Means for Your TV Campaign

What User Permission in iOS Really Means for Your TV Campaign

For many marketers, acronyms like IDFA, SKAN (or SKAdNetwork), and ATT sound overly complex and threatening. We put these acronyms into layman's terms and breakdown what to expect with the general release of iOS 14.5.

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Tatari + AppsFlyer: Understand TV advertising impact on mobile installs

Tatari + AppsFlyer: Understand TV advertising impact on mobile installs

Tatari has built an integration with AppsFlyer to ingest mobile attribution data, such as how many people downloaded the app, signed up for an account and made an in-app purchase.

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